Header Bidding: A Practical Introduction
Want to Increase Ad Revenue with Header Bidding?
Learn how Header Bidding works, explore its key benefits, and discover the best SSPs and Prebid modules for publishers.
Want to Increase Ad Revenue with Header Bidding?
Learn how Header Bidding works, explore its key benefits, and discover the best SSPs and Prebid modules for publishers.
// Step Into The Bid
* Pilot mode at a different rate.
Tailored programmatic solutions spanning strategy, operations, ad stack engineering, and Header Bidding performance optimization.
// Trusted by publishers & networks 🤝

“We have generated a valuable synergy and the solutions they provide us have always been of huge added value and innovative.”
Federico Tejera // CEO
“Their AdOps service has been reliable, agile, and highly valuable in helping us improve performance and optimize daily operations.”
Jane Liang // COO

“Outstanding scalability, becoming a complete, highly committed partner. Highly recommended to optimize your ad stack.”
Matías Schroeder // director
// BUILD
Tailored ad stacks integrating SSPs, ad servers, and data layers, engineered for low latency, optimal fill rate, and stronger eCPMs.
// OPTIMIZE
Prebid.js header bidding integrations, fine-tuning wrapper and bidder configs to drive competition and revenue without impacting UX.
// STRATEGY
End-to-end programmatic consulting: strategy, ops, analytics, audits, roadmaps and training, covering Ad Manager MCM and Header Bidding.
// video audits 🔦
Get a private walkthrough-style video with expert adtech feedback on your website.
✅ ~20-minute private video review
✅ Actionable recommendations
✅ Spanish audio, English dub
One-time payment
Personally led by our founder Fernando Salvato. Limited weekly availability.
📌 A leading voice in independent journalism in Mexico, recognized for investigations that have shaped the public agenda, earned international acclaim, and reached millions of digital readers.
⛔️ GPID MISSING
⚠️ MULTIPLE PREBID INSTANCES
AUDITING . . .
“A great ally in solving technical challenges and increasing ad revenue with effective solutions that maximize audience value.”
José Luis Villalba // Ad Ops Director
// intelligence 🔍
Track changes across sellers.json to uncover supply risks and new partnership opportunities.
✅ Understand supply changes faster
✅ Find new partnership opportunities
✅ Updated daily
Limited user seats!
// audit extension [lite] 🔧
✅ One click audit
✅ 100% Free
✅ New features coming soon!
Current version: 1.0.2. No credentials required.

// Questions? We’ve got answers 📢
You will receive actionable recommendations to improve yield across your adtech stack.
That is rare, but it can happen. You will still receive a complete
walkthrough documenting what was reviewed, what is working correctly,
and any opportunities worth monitoring.
Yes, I can audit a competitor’s website, provided that the analysis is not used for unlawful, deceptive, harmful, harassing, or anti-competitive purposes.
Standard audits are delivered as recorded video walkthroughs. If you need a live session or more personalized consulting, let’s talk.
Services are available in Spanish and English. Live calls are in Spanish, while English consulting is provided via chat and written communication. Video audits can include English dubbing.
Yes. We can help implement the recommendations, subject to project scope and current availability.
We do not work with sites that feature adult content, gambling, undermine individual or religious freedoms, or that directly or indirectly support dictatorial regimes.
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